For Android TV, tablet, iPhone and Android

YouTube, but only the shelf you built.

Pick the channels and videos your kids can watch. They see that list and nothing else. No algorithm picks what plays next.

Free to start. Watching is always free.

The problem

The algorithm picks what your kids watch next.

We use YouTube Kids at home too, and we still lost control of what our kids watch.

  • Built to hook kids

    Hyperactive characters, neon colors and nonstop noise keep kids staring. Many of these videos teach nothing, and kids copy what they see.

  • Blocking can't keep up

    Block one channel and the feed finds three more just like it.

  • You lose track of what they watch

    The feed picks what plays next. You find out what they watched after they watched it.

What we built

So we took the algorithm out.

SafeShelf has no feed and no recommendations. You pick every channel and video, your kids see that list and nothing else, and search only looks inside it. If a video isn't on the shelf, they can't reach it.

  • No trending, no suggested videos from outside the list.
  • Kids can ask a parent for a new channel with one tap.
  • Leaving the shelf needs your PIN.

Feed vs. shelf

A recommendation feed
SafeShelf
Who picks the videos
The algorithm
You
Suggestions come from
All of YouTube
Only your shelf
After you block a channel
Lookalikes show up
Nothing gets in unless you add it
What search finds
Anything on YouTube
Only what you added
How it works

Three steps. Then the TV is theirs.

Pick on your phone

Search YouTube, then add the channels and videos you trust. Start with a few. Add more any time.

Sort into categories

Learning, Science, Music, Stories. Kids tap a category and find what they want in seconds.

Let them watch

Link your TV with a QR code or a short code. Your child picks a friend and starts watching their shelf.

For parents

Calm controls on your side of the screen.

Parent mode looks different from the kids' app, so nobody gets confused about which one they are in.

Channels and videos

Add whole channels or single videos. We mark which ones YouTube says are made for kids and flag videos that cannot play outside YouTube.

Categories

Drop each channel into a category.

LearningScienceMusicStoriesNature

Parent PIN

A 4-digit PIN guards parent mode on every device. Forgot it? Sign in again to reset it.

Time limits Plus

Set a daily limit and a bedtime for each child. When time is up, the friend says goodnight.

Weekly report Plus

See minutes per day and per category. SafeShelf counts watch time itself.

A shelf for each child Plus

Up to 5 children, each with their own friend, age range and limits. Free covers one child.

Meet the friends

Every child picks a guide.

The friend says hello by name, cheers when things go well, and makes "no" feel kind.

Bao

Calm and cuddly

Remy

Clever and friendly

Hoot

Wise and watchful

Bolt

Cheerful and techy

Every screen at home

One shelf, on every device.

Android TV

Big tiles, remote friendly, full screen playback.

Tablet

Android and iPad, with the same shelf and the same friend.

iPhone and Android

Kids watch on the go. Parents manage the shelf from here.

One account

Sign in with Google, or Apple on iPhone. Link a TV with a code.

Questions

Good questions, short answers.

Do I need a YouTube account?

No. You sign in with Google, or Apple on iPhone, so we know who you are. SafeShelf only reads your name and email, and never asks for YouTube permissions.

I already block channels. Why isn't that enough?

Blocking removes one channel, and the recommendations keep finding similar ones. SafeShelf starts from an empty shelf. Nothing shows up until you add it.

Can my child reach anything outside the shelf?

No. There is no home feed, no outside recommendations and no links out. Search only looks inside the list you made. Up next shows videos from the same shelf.

Will my child see ads?

Videos play in YouTube's own player, so any ads YouTube shows can appear. SafeShelf does not block or change them. We mark videos made for kids and play them with tracking turned off.

Does it work on my TV?

It runs on Android TV and Google TV. Open SafeShelf on the TV, scan the QR code with your phone or type the short code, and the TV links to your account.

What do you keep about my child?

A child profile holds a first name, a friend and an age range. You can delete it any time, and a PIN protects deleting.

Build their shelf tonight.

It takes about five minutes to add the first channels.